The Easiest Way To Attract A Crowd Is To Let It Be Known That At A Given Time And A Given Place Someone Is Going To Attempt Something That In The Event Of Failure Will Mean Sudden Death.

My dear,

The easiest way to attract a crowd is to let it be known that at a given time and a given place someone is going to attempt something that in the event of failure will mean sudden death.

The easiest way for you to be great, and be paid for it, is to overcome death over and over and over again, and charge people to see you do it all the while.

… The easiest way is also the hardest way. That’s the secret.

Falsely yours,
Harry Houdini

Liked this letter? You might also like the ones below. Check them out:

  1. “Failure Is Simply The Opportunity To Begin Again, This Time More Intelligently.”
  2. “Lying Is Our Attempt To Bridge The Gap Between How We Wish We Could Be And What We’re Really Like.”